So, big news for Real Bullets Branding!
I’ve decided to move the whole show to Boston after long hours of trying to figure out if Madison was the right city (for a while it was), or if the winters were going to be warmer than Wisconsin (they aren’t really), and if I could learn to root for a team that’s not the Brewers (no way).
Truthfully, a smaller city like Madison is awesome for starting a company.  Living expenses are reasonable and there aren’t as many crazy fun things to distract you …

I just had to post this.  It looks like the coolest conference ever.  And it’s in a tent, so that’s pretty fabulous too.

Do Lectures Trailer from The Do Lectures on Vimeo.

I’ve been working from Boston this week so I’ve had the great fortune to hang out with some internet friends I haven’t seen in a while as well as meet some new people.  One of the things I love about conferences, parties, and seeing old friends is that you usually end up having loads of good conversation.  One in particular really stood out because we went around and around with this for hours.
Is being an entrepreneur the same as being a business owner?  Are the terms interchangeable?
It seems like being …

Lately I’ve been getting a lot of emails from people wondering whether they should consult, freelance, start a business, or if it even matters which road you take so it seemed like maybe a post on the subject might help.
I stayed a consultant for 2 years before I formed Real Bullets Branding because when you first go off on your own you’re going to have to think about a lot of things that you didn’t before.  Like, “what does my schedule look like?”, “how am I going to structure my …

I don’t often sit for a whole 6 minute video these days but I enjoyed every second of this one.  It features Michael Wolff, co-founder of Wolff Olins Agency and he is arguably one of the most accomplished thinkers about brand (one of my all time favorite topics).
Best Part: When Wolff makes the point that if you go to a store you don’t respect that much and they are out of your favorite product you think “what a crap store”. If you go to a store you really respect …